School of Visual Arts NYC
MPS Branding with Distinction
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The SVA Masters of Branding program centers around exploration and a deep understanding of branding strategy. Instruction focuses on the challenges involved in creating, sustaining and reinventing brands in an ever-changing world.
Click here for a writing sample.
Manchester
City FC
Our class was approached by the brand leadership of Manchester City Football Club to devise a brand platform for the next decade. My group was selected as the winning pitch and had the opportunity to pitch to City Football Group COO.
Work with real client
Hasbro Inc.
An abridged version of the thesis project. Our group was tasked with updating and enriching the Hasbro Inc brand, with particular attention to be paid to the topic of gender. Presentation has been abridged.
Thesis Project